Polly Kay Marketing And Copywriting
Highly experienced millennial copywriter and marketer: Polly Kay.
Polly Kay Marketing And Copywriting
Highly experienced millennial copywriter and marketer: Polly Kay.
Email: enquiries@pollykay.com | Tel: 0121 369 3680
Highly experienced millennial copywriter and marketer: Polly Kay.
Highly experienced millennial copywriter and marketer: Polly Kay.
Hello, and thank you for visiting. I am a highly experienced professional copywriter and marketing consultant based in the West Midlands, serving clients both within the UK and further afield.
After reading Marketing (BA Hons) at university, I spent three years working in-house for a leading digital marketing agency before establishing myself as a freelance copywriter and marketing consultant in 2012.
Earlier in my career, I worked as an NUJ journalist serving local and national newspapers, magazines, and online news aggregation agencies.
Marketing and copywriting aren't just how I pay the bills; I'm embarrassingly geeky about marketing as a whole, and can be an absolute crashing bore at parties if someone inadvertently sets me off on a marketing-related tangent.
Learning about and applying knowledge pertaining to what makes people tick (or buy, or support a brand) and crafting persuasive copy based on this is my calling, and I'm very serious about making marketing insights work for me, and via me, for you.
I find the psychology of marketing fascinating, and as well as using my skills to create effective marketing materials, I also write a significant amount of content about marketing itself; what sells, what works, what doesn't work and why, and much more.
You can find an index of links to some of the consumer behaviour, shopper psychology, and marketing advice articles I have written here.
The demographics I find the most interesting are also those that many businesses have problems targeting; millennials and “xenials."
Whilst everyone knows what millennials are (even if not everyone agrees on their exact age range), the xenial cohort is somewhat more obtuse.
Xenials are often described as having an “analogue childhood and digital adulthood,”which summarises things quite effectively!
As a British xenial/millennial marketer myself, I specialise in marketing to millennials and xenials, and copywriting for this audience across all industries and niches.
I offer both B2C and B2B copywriting, and marketing consultancy services for all applications. Here are some of my most popular services:
This list is not exhaustive — so if you are looking for something that isn't mentioned here or if you aren't quite sure what you need, just ask.
With fifteen years of industry experience, I pride myself on my skills as both a copywriter and a marketing professional.
If you need bespoke marketing advice or highly effective content delivered on time to meet your deadline every time without fail — get in touch.
I offer digital marketing consultancy and SEO-friendly copywriting services for both B2B and B2C applications.
My services include brand-led and direct response copywriting, and general marketing consultancy services on a per-project or ongoing basis.
I provide copywriting and marketing services for small and medium-sized businesses or SMEs, and also larger clients and digital marketing agencies.
If you would like to read some testimonials or speak to some of my previous clients to get their impartial views on my service, just ask.
Catch my latest VOI Radio interview, where I speak about consumerism and consumer psychology as it applies to shopper behaviour.
Listen to my interview live on VOI Radio's Breakfast Show, in which I give my take on "why we spend so much money on Amazon Prime."
Watch my interview on CTV Morning Live on 14/6/2021, covering how brick and mortar stores can win online shoppers back as Covid restrictions lift.