Company or brand blogs are a must-have for most business today, from start-up sole traders to large multinationals. Blog writing can help to strengthen your brand voice, highlight your products and services, and let people know what you do — and why.
Blogs also allow you to tell the story of the people and personalities behind your brand, adding dimension and depth to your public image and increasing public perception and goodwill.
Putting a personable face onto your corporate profile that your prospects want to hear from and interact with helps to establish your authority and authenticity, highlight what is special about you, and engage and entertain your audience so that they keep coming back for more.
However, posting good quality, interesting and engaging blog content on a regular basis is essential to the success of any blog — and blogs that aren’t kept fresh or that don’t engage and entertain soon lose their audiences, and their chance of expanding their reach.
If you want to hire a blog writer to help you out when it comes to maintaining your blog, writing blog posts, or identifying trends and topics of interest, I can help.
Whether you already have a blog that you can’t find the time to post to, are running out of ideas, or wish to start a blog and aren’t confident about maintaining it, contact me now.
I specialise in writing blogs for brands and organisations of all sizes, from small local companies and charities to luxury brands and large corporations.
I can write a one-off blog post on the topic of your choice, work with you on an ongoing basis to produce a set amount of blog posts for you each month, or brainstorm blog topics and ideas that are designed to attract attention and boost your brand.
My skills as a blog writer also enable me to write in a diverse range of tones and styles to suit your brand persona and target audience, from formal and highly professional to friendly, funny, or edgy — just ask to see some examples if you want to know more!
I can also match the tone and style of any existing blog content to provide a seamless transition between authors, allowing you to outsource blog content as needed whilst maintaining your familiar blog persona.
Regularly posting to your blog can really help to improve your SEO rankings, and funnel new traffic to your website too — as long as you make the best use of keywords, tags, and headers, and incorporate them into your blog posts naturally and organically without making your content sound stilted.
My blog writing service is SEO-friendly as standard, giving you the chance to reach both new and existing customers with news, insights, promotions, and information via your blog.
Whether you are just starting out and need a blog writer to get you going, require a one-off piece, or regularly scheduled content — or aren’t quite sure and want to find out more — contact me now about my blog writing service.